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    • For Nonprofits
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Salesforce Consulting Partner Comparative Analysis

How does your firm stack up against the over 300 firms that offer Salesforce services to nonprofits?

Watt Hamlett Consulting is now offering a custom comparative analysis for consulting firms doing business (or wanting to do business) in the Salesforce ecosystem for nonprofits.


This analysis draws from WHC’s one-of-a-kind research data set from the past five years of over 300 firms that work in the nonprofit sector. It will benchmark your firm against ten other firms of your choosing, as well as to the partner landscape as a whole.


Cost: $2,500

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Benefits

This analysis will enable your firm to discover, or to validate:

  • Where do you objectively hold competitive advantages that you can cite as you work to attract new business (both directly and via Salesforce), new staff, and business partnerships?
  • Where do you lag behind or have gaps in your capabilities and credentials relative to your peers and the rest of the landscape?
  • What type of growth is typical, and what exceptional growth is possible, for firms like yours?
  • Which other firms are most similar to yours based on the data, such that you might want to keep them on your radar?
  • What are the relatively less crowded areas of the landscape where you might be able to more easily tout or carve out an advantage?
  • Which firms represent good prospects for partnership or acquisition?

What You'll Get

Unlike WHC's Salesforce.org Landscape Report of previous years, the Comparative Analysis is customized to your firm. You will get:

  • A customized slide deck with over 100 slides comparing your firm to other similar firms, and the landscape as a whole, on over two dozen metrics from across multiple years (see all metrics below). These metrics are drawn from public sources that are used by nonprofits and Salesforce alike to evaluate partners, with the added element of multi-year trend analysis.
  • Watt Hamlett's personal summary of key findings on your firm’s areas of differentiation, areas for improvement, and other recommendations.
  • A one-hour meeting with your team to discuss the findings with Watt Hamlett.

How It Works

  1. Using the Order Now link, provide the name of your firm and select up to 10 other firms you would like to include in the analysis. If you don't know what other firms to include, we will be happy to make recommendations based on the data. When you submit your order, you will make a one-time payment via credit card of $2,500.
  2. Watt Hamlett Consulting will conduct an analysis of how your firm compares to each firm, as well as the landscape as a whole, against our one-of-a-kind research data set (see all metrics below) and compile the findings into a custom slide deck.
  3. Within 15 days of submitting your order, you will receive your slide deck, as well as a scheduling link to schedule your one hour meeting to review the deck with Watt Hamlett. 

Order Now!

Simply place your order via this form and you’ll have your custom Comparative Analysis in your inbox within 15 business days. Questions? Please contact us. 

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Sample metrics

Want to see more?

Download a Partial Sample

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WHat people are saying

"In planning for 2024, Watt Hamlett Consulting’s Comparative Analysis has been vital in helping us understand where ImagineCRM is positioned against our competitors. He has helped us see areas where we are differentiated and helped bring awareness to opportunities we can focus on to strengthen ourselves within our space."


Daisy Garcia, Founder & CEO, ImagineCRM

"Watt Hamlett is the best! His Comparative Analysis is the #1 resource on the market to understand 'who's who' in our industry. As we have been growing our Nonprofit portfolio, Watt has been critical to our strategic planning. His data-driven insights were invaluable to better understand where we already shine as a partner, and where we need to take things to the next level."


Emily Eakin, CRM Nonprofit Portfolio Lead, Huron

"Thank you, Watt, for spending time with our team this past week going through the Comparative Analysis. The work you do provides us partners meaningful information and an opportunity to step back for a moment and really think about our place in the market."


Caitlin Thomas, Vice President, Business Development, Fíonta

"I recommend to the firms I consult with to make WHC's Comparative Analysis a key input of their Go To Market strategy. This comprehensive analysis enables SI firms to quickly identify areas needing improvement and pinpoint where to concentrate their efforts"

Susan Tobes, Founder, Susan Tobes Consulting

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Metrics Included in the Comparative Analysis

The Comparative Analysis includes the following metrics for your firm and up to 10 other selected firms of your choosing, as well as the partner landscape as a whole. 


  • Landscape Overview:
    • Total firms by geography
    • "Firms on Top"
    • "Firms to Watch"
  • Years In Business:
    • Total years in business
    • Median, Average, and Maximum number among selected firms and all firms
  • Employees:
    • Total Number
    • Median, Average, and Maximum number among selected firms and all firms
    • One-Year percentage growth among selected firms and all firms
    • Median, Average, and Maximum growth among selected firms and all firms
  • Consultants:
    • Total Number
    • Percentage of Employees who are Certified Consultants
    • Median, Average, and Maximum number among selected firms and all firms
    • One-Year and Three-Year growth – both numeric and percentage – among selected firms and all firms
    • Median, Average, and Maximum growth among selected firms and all firms
  • Projects:
    • Total Number
    • Median, Average, and Maximum number among selected firms and all firms
    • One-Year and Three-Year growth – both numeric and percentage – among selected firms and all firms
    • Median, Average, and Maximum growth among selected firms and all firms
    • CSAT score
  • Certifications:
    • Total Number
    • Average Certifications per Consultant
    • Median, Average, and Maximum number among selected firms and all firms
    • One-Year and Three-Year growth – both numeric and percentage – among selected firms and all firms
    • Median, Average, and Maximum growth among selected firms and all firms
  • Specific Certifications:
    • The above analysis will also be conducted for each of the following certification types, as well as calculating the percent of total consultants holding each certification:
      • Nonprofit Cloud
      • Education Cloud
      • Experience Cloud
      • Service Cloud
      • Marketing Cloud
      • Omni Studio
      • Pardot
      • Tableau CRM & Einstein Discovery
      • Architect
      • Developer
  • Salesforce Navigator attainment for:
    • Total Navigator specializations held
    • Nonprofit Cloud and related Nonprofit functional areas
    • Education Cloud
    • Experience Cloud
    • Service Cloud
    • Marketing Cloud
    • Managed Services
    • Nonprofit Industry and related Nonprofit sub-verticals
    • Education Industry
  • We will also compare your firm to selected firms and all firms on the following Watt’s List-based metrics:
    • Regions served
    • Languages
    • Target client size
    • Sub-vertical focus
    • Functional areas
    • Technical services
    • Other services
    • Salesforce: Nonprofit technology
    • Salesforce: Other technology
    • Developer services
    • ISV App experience
    • Official partnerships
    • Other products/platforms supported
    • Company ownership (underrepresented groups)

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Frequently Asked Questions

Please contact us if you cannot find an answer to your question.

Data has been sourced annually in June of each year from the Salesforce AppExchange and LinkedIn since 2019, and Watt’s List since 2023. 


The full data set spans 5 years and includes over 400 firms. The specific firms included in any given metric will vary based on the number of years that firm was measured.  Full year-over-year datasets are only available for firms that were in the Salesforce.org partner network in 2022,  and also have listings on Watt’s List. Partial datasets are available for the remaining firms. The most recent annual assessment of  data from the AppExchange (June 2023) includes the following firms. If your firm is not on this list, we can still create a Comparative Analysis of the other firms of your choosing. 


108 Ideaspace

2ManyDigits

360 Degree Cloud

501clouds

8Squad

Accenture

Acquis Consulting Group

Acutedge

ADR Technologies

Advanced Communities

Ad Victoriam Solutions

Aethereus

AFDigital

Agile Cloud Consulting

akaCRM

Algoworks

AllCloud

Alphasys

Alscient

Apex IT

Apphienz

Application House Consultancy

Apps Associates

Apsynergy

Aptly

Aquilliance

Arkus

Armanino

Ascendably

Astrea IT Services

AsUgo

Atile

Atos

Atrium

Attain Partners

AvideonCRM

Aware Services

Axenon

BackOffice Thinking

Balance SPA

Belmar Consulting

Beyond the Horizon

Big Data Digital

Bigger Boat Consulting

Biit

Blaze Your Trail

BlueClip

Bluedesk CRM

Blue Engine Solutions

BlueGator

Bluetech

Bluewave Technology Group

Bolt Today

BRIGHTFOX

BrightGen

BrightStep Partners

Brite Systems

Brooke

Builders

Buzzbold

BWF

Calibre 360

Canvas Cloud

Capgemini

Capptus

CapTech

Carabiner Group

Carnac Group

Cascadia Cloud Solutions

Cathexis Partners

CDI

Centelon Solutions

CentralApp

Cirrico

Client Cloudcare

Cloudalyze

CloudAnalysts

Cloud Construction

Cloud Consulting Group

Cloud Creations

Clouderia

Cloud for Good

Cloud Galacticos

Cloud Innovation

CloudKettle

Cloud Maven, INC

Cloud Pilots

CloudPlease

CloudQ

cloudsmiths

cloudStack Services

cloudwerx

CloudWharf

Coastal Cloud

Cobra CRM

codleo

Cognizant Technology

Craftsman Technology Group

Creation Technology

CRM Growth Strategy

CRMified

CRM IT

CRMScience

Curexus

Cyntexa

Daeu Nextier

daizylogik

Data Art

Database Consultants Australia (DCA)

Database Sherpa

DataColada

Data Geeks Lab

Deloitte Digital

DemandBlue

Demand Chain

Destined

Devoteam

Devs United

Diabsolut

Divergent Business Consulting

DTG Digital Transformation Group

Dupont Circle Solutions

Ebicus

ebq

ECHO Technology Solutions

Economic Change

Edifixio

Eigenherd

Eigen X

EightCloud

Elevation Solutions

Emorphis

Empaua

Emprisia

Enrite Solutions Australia

Experenta

Exponent Partners

Fast Cloud Consulting

Ferrilli

Fionta

Flexsin

Fluido

Foglight Solutions

Foundation Partners

fusionSpan

Galvin Technologies

Gauri

Gen25

Girikon

GiveClarity

Globant

GravityLab

growing minds

Hazledene Solutions

Heinsohn

Heller Consulting

HIC Global Solutions

High Tide Consulting

Hikko "Nimacloud"

Huron Consulting Group

Hyphen8

IBM

Idealist Consulting

Idlewild Partners

Ignyto

Imagine CRM

iMission

Incompany Solutions

Inetum

InfoBeans

Infolastic

Inspark

Invado Solutions

J4RVIS

Jackson River

Jax Consulting

JourneyBlazers

Kandisa Technologies

Kelley Austin

Kell Partners

Key Performance Consulting

Kreis 1 Consulting Services

LavaBox

Lightful

List Engage

Logicfold

LogicSpree

LTIMindtree

M&S Consulting

Maintask

makepositive

MalamTeam

MarCloud Consulting

Mastek

MATH

Mav3rik

Media.Monks

Merkle

Metaoups

Metisphere

MIller Results Group

Mint Consulting

Mirketa

MTX

Navigators

Necessidad Consulting

Nectia Cloud Solutions

Newleaf Consulting

Nexell

Nimbus Tech Solutions

NobleCX

Noltic

North Peak Solutions

Now IT Matters

NTS Seidor

NTT Data

Nubika

OBO

OffPrem Technology

Omega CRM

Omnivo

OneTenth Consulting

Orange Digital

OSF Digital

OSH

Outbirds (prev. Bridgin.it)

Pacific Point

Passion Fruit Partners

Pedal Lucid

Percolator Consulting

Persistent

Pinotage Advisory

Plative

Plus91Labs

Plutus Nonprofit Solutions

Pracedo

Presence

Profit4SF

Prolocity

Protiviti (Peru)

Provisio Partners

Purple Otter

PWC

Quixo Consulting

Raise N'GO

redk

Redpath Consulting Group

Robots & Pencils

RSM

S4G

Salesfive

SalesFix

Sama

Satrang Technologies

Sauce

Scadea

Sercante

Servio Consulting

ShoNet

Sikich

SilverLining Cloud Solutions

Silver Softworks

Skie

Skyvenn

Slalom

Sleek Consulting

SmartApps

Soapbox Engage

Sofigate

Solistic

Soljit

Solution Junkies

Sopra Steria

Spark.Orange

Sparklink

Spinnaker Support

Sputnik Moment

SQDM

Stimulus Consulting

Stratus360

Sumeru

Summit one .io

Summit Technologies

Synaptic Advisors

TechForce Services

TechMatrix

Technopath

TechStorm

Tequma AG

The CRM Firm

The Ksquare Group

The Strategic Org

Think Beyond

Time Technology

Tipping Point Consulting

tmlab

Tondro Consulting

tquila ANZ

Turnberry Solutions

Twelve Consulting

Two21

Una Buro

Up Consulting (UpCRM)

Uprizon

Urgensee

Valtech

Value Stream Consulting

Vass

Vention

Vera Solutions

Violet Consulting

Viseo

Vision Point Systems

VRP

WDCi & RIO Solutions

Webfactory Solutions

Westbrook

Wingate Group

Wipro

XenoGenix

Yurgosky

Zennify

Zentso

Zinovo


Choose firms that you know you regularly compete against, partner with, or who otherwise represent comparable alternatives to your firm in the nonprofit sector. If you don’t know of 10 comparable firms, we will be happy to make recommendations based on the data. 


This is similar to the Partner Landscape Report in that it draws from a similar data set to analyze the SI firms that serve the nonprofit sector. However, there are two key differences. 1) Since the Salesforce.org partner network no longer exists, this analysis includes any firm that has Navigator status for Nonprofit Product or Industry, as well as the firms that were part of the SFDO Partner Network in 2022, and those that are part of Watt's List. 2) Unlike the report, which was 150+ pages of general analysis, the new Comparative Analysis is specific to your firm and includes specific recommendations from Watt Hamlett as well as a one-one-one meeting for Watt to review them with you.


In short, this new offer takes the place of the report from previous years and offers greater value. 


There are three primary ways the analysis adds value to the raw data:


Clear Point-In-Time Comparison: The analysis provides clear visuals of how your firm compares to others in your comparison cohort. It also identifies which percentile your firm is in relative to all firms in the data , as well as the minimum, maximum, median and average for all firms. This would be labor-intensive to compile and calculate on your own, but we have done all the leg work for you. And because the information is presented in slide format, it can be easily shared with your leadership and team. 


Tracking Change: This is perhaps the greatest benefit of the analysis. It will not only help you understand current status but how things are changing around you year-over-year, and at what rate, and how you compare. Are you adding new employees and consultants at a faster or slower rate than other firms? What about certifications? And projects? The majority of the metrics include current state, plus one- and three-year numeric change and percentage change. There are also five-year trend charts for employees and consultants.  This is only possible because of our longitudinal data collection.


Additional Insights: Beside current state and changes, the analysis provides novel insights that can only be derived because of the breadth of data in the data set. For example, we are able to calculate the ratio of certified consultants to employees, the ratio of certifications per consultant, and the ratio of specific certifications among consultants. We then stack rank your firm against your cohort, as well as indicate your percentile among all firms. The analysis also offers scatterplots, or quadrant graphs, where we plot firms on the interplay of two factors. For example, one such graph plots firms based on number of Nonprofit Cloud Consultant certifications on one axis, and percentage of consultants with Nonprofit Cloud Consultant certifications on the other axis to identify the relative degree to which firms are highly certified both numerically and percentage-wise. Again, this is only possible because of the breadth of the data and the work we have done to collect it annually for many years. 


It is true that not all of the data is “hard” data. For example, employee numbers on LinkedIn are only a proxy for actual employment numbers. And the number of completed projects on the AppExchange might be based on small or partial project phases completed, or might only represent the successful projects a firm chooses to log, and not all projects. And the data on Watt’s List is all self-reported.


But the point of using this data is precisely because it is public data. It is the same data that your clients and even Salesforce itself look at when researching and evaluating consulting partners. Regardless of how valid all the data is, the very fact that it is public is what makes it important to understand, to know how you are showing up relative to the alternatives in the market. 


As a result of the analysis, you will understand where there are relatively more or fewer partners when it comes to:

  • Geographic region
  • Specific certifications and prevalence of certifications
  • Specific Navigator specializations
  • Target client size
  • Nonprofit sub-verticals
  • Nonprofit functional areas
  • Supplementary services
  • Salesforce technology - nonprofit-specific
  • Salesforce technology - general
  • ISV apps supported
  • Other products/platforms supported
  • Official partnerships
  • Diverse ownership

These may be areas where you already have an advantage you can tout, or where you want to focus on developing an advantage.


Please contact us with any special requests. Additional analysis may incur additional fees.


Yes, the Comparative Analysis is included as part of a Go-To-Market Strategy engagement. Please contact us for further details.


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